Typography as Visual Exploration

Visualising words through type

Concept

Exploring various visual expressions of common words using only typography in black and white and color seen through the perspective of various design principles.

Engaging with Expressive Typography has helped me understand how text can be highly visual and expressive. Just playing around with letters the right way can create a notion of meaning. Typography, hence, acts as a messenger.

Here, type has been altered to support the context and meaning of the word, trying to find the perfect congruence between the meaning and type itself.